Nordic PR agency needed
I received an enquiry for a Nordic PR agency (see below) and its not for us as we only handle online PR not offline. (Yes we can handle some online PR activity in Nordic countries).
Anyway if you know anyone interested then let me know at email@example.com and I will pass on the details.
The enquiry came from a biggish PR agency so they are not looking to work with another International PR network (competitors) and want local agencies or freelancers.
Read on if you are interested:
As promised, just a few details with some info on our PR requirements in the
Nordic region. I’m looking for a technology PR provider for a new business
proposal that I’m putting together. We are in the process
of pitching for a major outsourced IT infrastructure provider and, as part
of the pitch, we need to submit an approximately costed proposal for ongoing
PR support in the Nordics (as well as Benelux and Germany).
The brief is relatively simple – we would be looking at some pretty
straightforward media relations tactics (e.g. face-to-face briefings, press
releases, features etc), most of it based on translated UK material but also
with the potential for some region-specific stories in there as well. I
wouldn’t see the ongoing work level as being particularly intense – maybe
one press release/feature/case study a month and a few press meetings each
On top of this core PR activity we are also proposing some social media
work, some trade media advertising and some European research activity –
this would primarily be co-ordinated out of the UK but we would also look to
the European PR agencies to feed into this and repurpose it for their own
What I don’t know is whether its possible to cover the whole Nordic region
with a single agency, or whether we’d be looking at multiple agencies. I’d
obviously prefer the former if at all possible! If you’ve got any contacts
that you think might be interested then please feel free to put them in
contact with me.”