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social media

Most Estonian companies are wasting their time and money in social media

“Most Estonian companies are wasting their time and money in social media”

Controversial international social media marketing experts visiting Tallinn soon.
“From what I see, most Estonia companies are wasting their time and money in social media,” says Robin Gurney, moderator of Tallinn Socialfest 2012 a Baltic-Nordic social media marketing conference that is likely to caus…

TALLINN SOCIALFEST 2012

TALLINN SOCIALFEST 2012

Rahvusvaheline sotsiaalmeedia ja internetiturunduse konverents 1. juunil kl 11.00.
REGISTREERI KOHE!

TALLINN SOCIALFEST 2012 (endise nimega Tallinn BlogFest) on suunatud eelkõige kogenud sotsiaalmeedia turundajatele, kes tahavad astuda järgmist sammu “edasijõudnute” tasemel.

Pakume Sulle võimalust tulla kuulama suurepärast valikut väga kogenud…

What are Russian speakers saying about the Euro in Estonian social media?

What are Russian speakers saying about the Euro in Estonian social media?

Between October 13th and November 10th 2010, Altex Marketing analysed Russian language discussion in Estonian online social and mainstream media about the adoption of the EURO currency.

Main part of the discussion about the EURO takes place within Blogs (47,9%), whereas Twitter and other MicroMedia is second (36,6%)…

Disillusioned with social media? Its normal, don't worry.

Where are you in relation to social media marketing?
On the slope of enlightenment?
Full of over-ambitious expectations?
In the trough of disillusionment?
Or on the plateau of productivity?

The answer is one of the above.
its quite normal and explained well by Gartner’s Hype Cycle

Personally I am generally on the slope of enlightenment but the trough of disillusionment still raises its ugly…

Volvo focus on digital marketing (SEO and social media)

Volvo restructures marketing budget to focus on digital

Volvo has restructured its marketing budget to focus more on natural search and social media in a bid to reinforce its ‘Life is better lived together’ brand positioning.

The Swedish car brand has appointed Mindshare to manage its search optimisation, social media and online PR accounts full-time, having previously worked with the media…

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